Web & App
A nostalgic dive into the 2000s, blending self-reflection and childhood memories in a playful, web-based experience.
BAÚLY2K
Inspiration
I decided to design a 2000s-themed website to capture the essence of that decade—my childhood—and offer people from my generation a space to reminisce and relive their youth as a form of healing.
Process
Baúl Y2K was a project I created during university, inspired by the song "Ivy" by Frank Ocean. The themes of nostalgia and self-forgiveness in the song became the foundation of the concept.
The design process focused on understanding my target audience:
Gen Z young adults. I conducted research on early 2000s web aesthetics, delving into the unique style of websites from that era. This included exploring trends, fashion, music, and other cultural elements.
Additionally, I analyzed UX/UI practices from that time to ensure the website authentically reflected the period.
Song analysis
Research
Figma
Moodboard
Prototype
Prototype
Notify
Notify is a news app designed for Gen Z, combining a visually engaging yet professional design with a familiar, user-friendly interface.
They rely on social media and blended apps for news, with 50% using these platforms to stay informed (Statista, 2022).
Gen Z is fully immersed in the digital world and highly adaptable to fast-paced platforms like TikTok.
Digital Natives
Social News Consumers
Visually Driven
They value news that fosters understanding of diverse communities and offers multiple perspectives.
Community-Oriented
They prefer content in engaging formats like short videos, images, and infographics.
Gen Z
User research
Using Design Thinking, I created Notify, a user-friendly and visually engaging app. Notify prioritizes accessibility and delivers news in three different modes to suit varied consumption preferences.
Concept
Design thinking process
app wireframe
Design Features
Accessibility First
Notify prioritizes inclusivity with optimized font sizes, a thoughtfully chosen color palette, and intuitive buttons.
Visually Engaging
The app features content in dynamic formats such as short videos, infographics, and visually appealing graphics.
Baúl Y2K
Nūtriō is a 2200 prototype designed to help users navigate nutrition in a fully digital world impacted by climate change and extreme weather, offering solutions to adapt to this new reality.
Nutrio
Overview
Nūtriō is a prototype designed to address a future scenario shaped by climate change. Set in the year 2200, where life is fully digital and extreme weather conditions threaten quality of life, the app facilitates the process of nutrition to adapt to this new reality.
Concept
The app works alongside the Nūtriō device, a removable retainer developed to tackle food scarcity. Through the app, users can manage essential tasks such as grocery shopping, restaurant reservations, and the overall feeding process, offering a seamless and efficient solution in a challenging world.
Outcome
Nūtriō reimagines the intersection of technology and nutrition, providing an innovative and essential tool for a world transformed by climate change.
Infographic showcasing a fictional global issue, the functionality of the Nūtriō food device, and the app's features.
An app offering a fresh, immersive way to discover music while fostering deeper, more meaningful connections.
Sa Mutti
Connection
Discovery
Community
Experience
Origins
The idea for Sa Mutti started as a game I used to play with my friends. We’d ask Spotify questions and play random songs, letting the music act as an answer to our questions. From this, I realized the need for an app that could generate the questions, making the process more seamless. This led to the first prototype of Sa Mutti in 2022.
Concept
In 2024, I revisited the project and researched my target audience, Gen Z (ages 15–24). As digital natives with limited attention spans who use music as a companion for other activities, I designed Sa Mutti to provide an alternative way to discover music while fostering meaningful connections.
Concept
The platform aims to provide my generation with a different musical experience, allowing users to not only listen to music but also establish deeper, more meaningful connections with it. Additionally, Sa Mutti offers a "third virtual space" where people can connect through their love for music.
Process
In 2024, I revisited the project and researched my target audience, Gen Z (ages 15–24). As digital natives with limited attention spans who use music as a companion for other activities, I designed Sa Mutti to provide an alternative way to discover music while fostering meaningful connections.
Figma prototype
Execution
The app was developed using the Design Thinking methodology, a five-phase process that includes empathizing, defining, ideating, prototyping, and testing. This approach was essential to understanding user needs, redefining challenges, and creating innovative solutions. For the app’s visual and interactive elements, I used tools such as Illustrator, After Effects, and Photoshop to bring the concept to life.
App wireframe
Overview
Splash
Onboarding
Log in process
